JP Ross, founder of JP Ross Fly Rods, shares his story of how he built a fly rod company that has now been around for over 20 years. JP shares some great advice on life and business – the things he learned the hard way and the things that keep him going.

We chat about his podcast, In the Seam – the inspiration behind it, his unique style of podcasting, and the goal as it goes.

We also learn more about Trout Power – an organization dedicated to protect, restore and enhance heritage brook trout populations in the Adirondacks and throughout New York.


Click below and listen to the Podcast about JP Ross Fly Rods with JP Ross:

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(Read the Full Transcript at the bottom of this Blog Post)


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small stream fly rods

Show Notes with JP Ross Fly Rods

05:00 – JP’s first fly rod was a Fenwick Eagle

06:30 – JP saved up tens of thousands of dollars to start a fly shop called, Rising Trout Outfitter

07:30 – They started making JP Ross fly rods which were 100 bucks with a case

08:15 – JP teamed up with Kerry Burkheimer – Kerry was on the podcast at WFS 282

09:20 – They designed a rod called K357 which many people used to compete with

18:00 – We chat about the quote from River Runs Through It, “I’m haunted by waters”


24:25 – JP started a podcast called In the Seam – we chat about his style of podcasting

small stream fly rods

26:20 – His recent episode was with Keith Tidball where they talked about hope in humanity – listen to that episode here

28:00 – We talk about small stream fishing

31:15 – JP and Mark Usyk used to read the Frog and Toad Adventures book a lot as a child

31:30 – Jeff Kimball paints their rod blanks

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32:45 – JP makes most of his rods and they’re affordable. The Beaver Meadow Adams is only $349.

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34:05 – Tom Starmack was recently in episode 353 where we talked about euro nymphing on small streams

34:20 – The Peacemaker is the only euro nymphing rod that you could use to the 10 1/2 – 4 wt

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37:40 – He describes what a fallfish looks like

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40:10 – Brook trout is a good target in September at JP’s area

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45:50 – JP talks about why he started and what they have going at Trout Power

57:58 – JP’s top 2 flies are small Muddler Minnow and The Usual

muddler minnow
Photo by
the usual fly pattern
Photo by Stone River Outfitters

1:01:00 – Hal Janssen was recently on the podcast where we dug into stillwater fly fishing

1:11:55 – JP tells us his top favorite movies: Blues Brothers, Smoke in the Bandit, Indiana Jones, Daniel Craig’s 007, Guardians of the Galaxy, On Golden Pond

1:13:40 – This American Life is one of JP’s favorite podcasts


You can find JP Ross on Instagram at @jprossflyrods

Facebook at JP Ross Fly Rods & Company

Website at

Phone number: 315-580-3150

small stream fly rods


Videos Noted in the Show


Related Podcast Episodes to JP Ross Fly Rods

WFS 282 – CF Burkheimer Custom Fly Rods with Kerry Burkheimer

WFS 353 – Fly Fishing Spring Creeks with Tom Starmack – The Driftless, Top Euro Nymphs


Read the Full Podcast Transcript Below